What’s In Emma Watson’s Makeup Bag?!

Emma Watson's beauty routine

Who doesn’t adore every inch of Emma Watson’s adorable being? Of course, we are also big fans of the 27 year old Beauty And The Beast actress and modern feminist!

It’s no secret that Emma is downright one of the most stylish ladies in Hollywood, but have you guys noticed her uber-fresh looking skin too?

Somehow this British gal is always keeps things looking classic and natural! Unlike many other celebrity women, she never goes heavy on her face – not even for red carpet appearances.

So, how does she do it?!

Emma Watson in high heels sitting down
The epitome of alluring sophistication.

Well, luckily for you, we are about to spill all of her secrets! And just like we suspected, she is into eco-friendly products and passionately pays attention to each ingredient she puts into (or on) her body.

You might want to write this list down! After all, why wouldn’t you listen to this Brown graduate?! You know this intellectual babe has done her research!

Well, Watson has always been a makeup lover since her Harry Potter days, she told Into The Gloss:

When I was a kid and working on Harry Potter, I would always ask the makeup artists, or just anyone, ‘Can I see your makeup bag?’ I loved exploring that way.

Although since her days as a child actor, she has made an organic shift in her beauty routine…

Recently I’ve become super interested in sustainability and transparency and understanding what I’m putting on my face and on my body. It’s been a fun little mission to see how far I can go with it… Can I create a completely sustainable wardrobe? Can I dress sustainably on the red carpet? Can I put together a hair and makeup look with completely organic products? I needed to figure out if it was achievable or not. You can’t talk the talk if you don’t walk the walk. So that’s what I’ve been discovering over the past couple of years.

Spoiler Alert: Not surprisingly at all, Emma has found a way to keep her makeup bag completely GREEN and CLEAN!

Here’s the road map to obtain her stunning look:


  1. For cleansing:

    Evolue Gentle Cleanser.

    Gentle Cleanser and Makeup Remover

    “Now my skin tends to dry so I use the Evolue Gentle Cleanser… ”

  2. For toning:

    Evolue Firming Toner.

    Firming Toner

    “… and Firming Toner because it doesn’t have tons of alcohol in it or make your skin sting, but it really does the job. ”

  3. For moisturizing:

    MV Organic Plus Booster, Rose Soothing and Protective Moisturizer.

    MV Organics Plus Booster, Rose Soothing and Protective moisturizer
    “I use the MV Organic Rose Plus Booster a lot and also their Rose Soothing and Protective Moisturizer. “
  4. For sun-damage:

    9 Oil Cleansing Tonic.

  5. For exfoliating:

    Evolue Resurfacing Grains.

    Resurfacing Grains

    “…I do exfoliate with the Evolue Resurfacing Grains once a week because I think exfoliating is important.”

I know you’re wondering… what mask does she use? Emma said when it comes to masks she feels “meh” about them – she doesn’t buy into the mask propaganda like everyone else! Also, she said she is an avid face washer at night. It doesn’t matter if she comes home from a shoot at 4am, she still will cleanse, tone and moisturize before going to bed!

People are amazed by this, but it’s just one of those self-care practices that I really enjoy. I think it’s because, when I was going through puberty – particularly around ages 14 and 15- I had really bad skin. So when you get in a good place with your skin, you really appreciate it and try to take care of it.” – EW


  1. For body odor:

    Agent Nateur No. 3., Weleda Sage Deodorant, and Soapwalla Deodorant Cream.

    Agent Nateur - holi (stick) N°3 Natural Deodorant | Aluminum-Free, Non-Toxic Clean Skincare (1.7 oz...

    “It took me awhile, but I finally found some good natural deodorant. It’s not an easy search! The best one I’ve found is Agent Nateur – I use No. 3.”

    Weleda Sage 12h Deodorant Spray, 3.4 Ounce

    “I also love the Weleda Sage Deodorant for the smell.”

    Soapwalla - Natural Aluminum-Free Deodorant Cream (Original) | Vegan, Cruelty-Free, Clean Skincare...

    “Soapwalla’s Deodorant Cream works too, but you have to scoop it out with your hands, so I always end up getting it on my clothes. But that one really works. If you need a 100% natural deodorant that you can rely on, it really does the job. You might just get it all over yourself.”

  2. For baths:

    C.O Bigelow Apothecary Cold and Flu Soak and Lola’s Apothcary Milk Bath with Rose Petals.

    C.O. Bigelow Herbal Comfort Soak (Cold and Flu Soak) Herbal Formula with Eucalyptus Oil,...

    “Oh my God, it’s amazing! It has like eucalyptus and peppermint and bark and Echinacea and ginger… If you’re sick, it’s the ultimate. It clears out my sinuses and makes me feel really clean.”

    Release Milk Bath - Vegan Bath Soak with Organic Coconut Milk, Cocoa Butter, Rose Petal Flakes &...

    “Another brand I use a lot of is called Lola’s Apothecary. They do this incredible milk bath with rose petals that’s inspired by Cleopatra. Amazing.”

  3. For body exfoliation:

    French Girls Organics’ Sea Polish.

    French Girl Organics - Organic/Vegan Sea Salt Body Polish (Menthe/Romarin)

    “Then there’s this brand called French Girl Organics that has this great Sea Polish which exfoliates and leaves you moisturized afterwards. I like that because it eliminates a step after the bath.”

  4. For dental care:

    Sister and Co. Skin Food’s Whitening Toothpaste.

    Sister and Co. Skin Food's Whitening Toothpaste
    “Whether or not it actually whitens is irrelevant to me because it makes my mouth feel really clean.”
  5. For nails:

    Kure Bazaar and Floss Gloss.

    Floss Gloss Ltd Pro Nail Lacquer - 'Mauve Wives' - 0.18oz (5.5 ml) - FG040

    “And I also use a brand called Floss Gloss. They have the prettiest blue color called El Capitan, which is probably my go-to shade.”



  1. For lips:

    The Body Shop Red Pomegranate Cheek and Lip Stain; Lily Lolo; Inika and Absolution Cosmetics.

    The Body Shop Lip Cheek Stain, 001 Pink Hibiscus, 7.2ml

    “On a daily basis, I’ll always use the Red Pomegranate Cheek and Lip Stain from The Body Shop. It’s not certified organic or anything, but they do a ton of work for the environment and fair trade. It’s something I always wear because A) it doesn’t really look like makeup and B) I tend to get very pale…. It makes me look healthy and less exhausted.”

    Lipstick Rose Gold 4 g by Lily Lolo

    “There’s a brand called Lily Lolo, they do a really nice red.”

    Inika Certified Organic Vegan Lipstick 100% Vegan Natural Make-Up, Argan Oil, Shea Butter,...

    “Inika is another brand that does beautiful colors.”

    Absolution La Creme Du Soir 30 ml

    “And Marion Cotillard’s makeup artist has a line called Absolution Cosmetics and he makes an amazing collection of matte lipstick shades. They’re incredible.”

  2. For concealer:

    RMS Un Cover-Up Concealer.

    RMS Beauty UnCoverup Concealer, Full Coverage Concealer Under Eye Brightener, Under Eye Concealer...

    “… everyday makeup is my RMS ‘Un’ Cover-Up Concealer…”

  3. For powder:

    RMS Un Powder.

  4. For eyeliner:

    Jane Iredale Liquid Eyeliner.

    jane iredale Liquid Eyeliner, Black/Brown

    “Jane Iredale does an amazing liquid eyeliner and she has one in a dark brown, which I prefer to black on my skin-tone.”

  5. For brows:

    Jane Iredale Clear Brow Gel.

    jane iredale Clear Purebrow Brow Gel, Clear, 0.17 oz

    “The Jane Iredale Clear Brow Gel is also very good.”

  6. For contouring:

    Tata Harper Bronzing Cheek Tint and Vita Liberata Self-Tanning Bronzing Powder.

    Tata Harper Cheek Tint - Very Sweet, Shimmery Peach Anti-Aging Neuropeptide Cream Blush, 100%...

    “For contour, I have a couple things. Tata Harper does a Bronzing Cheek Tint that I’ll use to define or as a bronzer that is not too orangey.”

  7. For mascara:

    DHC Mascara Perfect Pro Double Protection.

    DHC Mascara Perfect Pro Double Protection, Black, 17 oz (5g) Net wt.

    “The only mascara I use is from DHC. The thing is, I really, really hate using harsh makeup removers, especially around my eyes…. But the DHC mascara comes off in warm water.”

  8. For eye shadows and blushes:

    Ilia and Elde.

    ILIA - The Necessary Eyeshadow Palette | Cruelty-Free, Vegan, Talc-Free, Matte, Satin + Metallic...

    “For color products I like Ilia…”

    Jane Iredale Just Kissed Lip and Cheek Stain, PH-Activated Formula Delivers Long-Lasting Custom...

    “… and this amazing brand called Elde. The founder is this guy who started making his own products in his kitchen when was was 14 and none of the traditional products he had worked for him. Now he’s in his early 20s and makes the prettiest cream blushes and eye shadows. Great colors of all sorts.”

  9. For brushes: Caroline James and Artis.

    Morphe x James Charles Eye Brush Set - Curated Set of 13 Full-Sized Eye Brushes for Creating...

    “Most of mine come from Caroline James,…”

    Artis brushes
    “… but there’s also this other company called Artis that I like to use when I’m wearing more makeup. I really use it to work the makeup into my skin, and when I’m done, everything looks airbrushed.”

“The object for me when applying makeup is you should be able to see as much skin as possible. As I’ve gotten older, I’ve embraced my freckles much more and I want to be able to see them. When we were filming Beauty and the Beast, I insisted on keeping my freckles as a part of the movie. There are so many young girls who are going through puberty who really hate having them, so I felt the need to say that I have them and that I think the look of natural skin is beautiful. I didn’t want to get blanked out!” – EW


  1. For shampoo and conditioner:

    Maria Nila Sheer Silver Shampoo and Conditioner.

    Maria Nila Sheer Silver, Shampoo 11.8 Fl Oz, Neutralizes Golden Shades, Violet Pigments Gives Cool...

    “The brand is amazing – vegan, no parabens, and their packaging is carbon neutral.”

  2. For deep conditioning:

    Maria Nila Sheer Silver Masque.

  3. For styling:

  4. For dry shampoo:

    Rahua’s Voluminous Dry Shampoo.

    Rahua Voluminous Dry Shampoo, 1.8 Fl Oz, Voluminous Long-lasting Dry Shampoo Spray for Clean,...

    “Rahua does a good Voluminous Dry Shampoo that I swear by.”

  5. For shine:

    Alchemy Grapefruit Hair Remedy and Acure Argan Oil.

    NATURE'S ALCHEMY Pure Essential Oil Tangerine 0.5 OZ

    “… I’ve been using more oils, too. I like the Alchemy Grapefruit Hair Remedy,…”

    Acure The Essentials Moroccan Argan Oil - Rich in Vitamin E and Essential Fatty Acids - Hydrating &...

    “… or I’ll use the Acure Argan Oil.”

  6. For pubic hair and eyebrows:

    Fur Oil.

    Fur Oil Ingrown Hair Treatment - Jojoba and Grape Seed Oil to Moisturize and Soften Dry Skin, Clary...

    “… and I use Fur Oil. I’ll use that anywhere from the ends of my hair to my eyebrows to my pubic hair. It’s an amazing all-purpose product.”

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